just a quick explanation of something small that irked me
a while back there was the store express, which was women's high fashion there was also a male version of the store called structure even though the stores were made by the same parent company, they still could stand alone as individual stores however after a while they renamed structure to 'express for men' i think this was a bad move u know honestly, after they renamed it then that's when the term metro-sexual began getting more popular, and i even remember south park made an episode about straight-gay guys going to express for men for the latest fashions to call a store express for men, it is like saying its a derivative of the female store 'express'.. this shouldn't happen.. why? ..for the same reason girls can be tom-boys but guys can't be tom-girls.. making structure sound like its a men's version of a women's store is basically like taking "men's high fashion" clothing and turning it into "i'm-either-gay-or-my-girlfriend-dresses-me" clothing the other thing is.. STRUCTURE WAS THE BEST NAME FOR A MENS CLOTHING STORE EVER!!!! think of the implications of the word!!! -discipline -taking care of details -meeting deadlines -self control the list goes on this is just something that has always bothered me a bit i feel like whoever made the decision to rename structure made a bad marketing move if they needed some sort of change, i feel they could have made smarter choices than that.. hey get some celebrities to wear your clothing to award shows, launch a new line of commercials that make people want to be represented in your clothes, you know like.. think of something better than making a guy feel like a "metro-sexual" for trying to put his best foot forward glad i got that off my chest it always bugged me but i never really had an opportunity to say it outloud
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JaimsThese are my blogs from 2009. I started them in May of that year when I couldn't work on music but still needed a way to express myself. Archives
December 2009
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